All posts by Michael Gonzalez

It’s Always Sunny: “Hero or Hate Crime?” Review

Warning: Full spoilers for the episode below.

Did that finally happen? Was it…? Did it…?

Did Mac come out and then stay out?

That was awesome. Needless to say, I’ll be hugely disappointed if things return to the old status quo next week and Mac goes back to denying all of this, but for right now – man, what a sweet moment. You don’t get to say this too often with Always Sunny, or at all really, but this episode delivered a really touching and powerful few seconds. There was even a bit of silence involved. A quiet surrounding his decision to come out and feel free. I loved it.

I won’t fully go into how this move was long overdue, but it’s safe to say that the running gag of everyone else in the Gang thinking Mac was gay — aided and egged on by all the farcical gay things Mac did and said — outstayed its welcome several seasons ago. There was simply nowhere new to take it. So for the final push over the edge, the last hurrah, they brought out the anal fisting bike (ahem, “Asspounder 4000”) and had Mac crazily explain his way around it. It was the final prop in this “bridge too far.” And with that final burst of absurdity, Mac came clean.

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The 100: “Heavy Lies the Crown” Review

Warning: Full spoilers for the episode below.

Oh, Bellamy, don’t go making terrible, ill-conceived decisions again!

“Heavy Lies the Crown” had several strong moments, but also one notably weak, key sequence. The 100 is a show where part of the DNA (and appeal) is seeing the characters having to make a decision between two terrible choices, but usually it doesn’t feel as one-sided as it did here. Look, I get it, they saw some of their people (some of whom there were personal connections to) enslaved, but humanity is on the verge of total extinction here! Once Monty said there was no way to replace that hydro generator if they blew it up, that should have been the end of the discussion. Especially given the note from one of the slaves that really heightened the situation said they were being moved the next day, not killed.

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All-Star Batman #7 Review

Poison Ivy probably fared better than most Bat-villains during the New 52, between her prominent role in Birds of Prey, her guest appearances in Harley Quinn and her own recent mini-series. She isn’t in need of the same makeover Mr. Freeze enjoyed in the previous chapter of All-Star Batman. That said, there’s no downside to seeing Ivy take the spotlight in the newest issue, especially when the book looks this good.

Though ostensibly a standalone issue, All-Star Batman #7 also works as a follow-up to Batman’s recent clash with Freeze. A deadly virus has been loosed upon the world, and only Ivy’s unique brand of botany can prevent it from becoming a devastating pandemic. The fact that Batman is racing against the clock while a mysterious enemy pursues both he and Ivy only lends further tension to the conflict.

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John Wick: Chapter 2 Review

There’s a pivotal scene in the original John Wick where Keanu Reeves as the title character tells Michael Nyqvist’s Viggo Tarasov, a Russian crime leader against whose son Wick desires vengeance, that he’s “back.” Wick had retired, but due to no fault of his own has been dragged back into the criminal underworld.

He didn’t really mean it though. At the end he gets a new dog and walks off into the night, and if there were no John Wick: Chapter 2 that would have been the last we ever saw of John Wick.

But there is, and in John Wick: Chapter 2 there’s yet another pivotal scene in which John Wick, once again, states with vehemence and conviction that he’s back. This time he means it.

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Suicide Squad #11 Review

Having weathered the dangers of the Black Vault and survived an encounter with the Justice League, the members of Task Force X are ready for their next big mission. Suicide Squad #11 proves that there’s life for the series after losing artist Jim Lee, even if the same, pesky structural problems remain.

That’s right, this issue still features the same, choppy structure that results in the main story and backup feature being of equal length. Once again, that leaves writer Rob Williams struggling to advance the main narrative before it reaches an abrupt, unsatisfying conclusion 10 pages in. I really wish DC would abandon that approach, as it tends to slow the book’s pacing to a crawl issue after issue.

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Kingpin #1 Review

Everyone who’s anyone in the Daredevil franchise is getting a solo comic these days, and perhaps no character is more deserving of the spotlight than Wilson Fisk. The former Kingpin of Crime is once again trying to claw his way back to the top of Marvel’s criminal underworld. That’s not exactly a new predicament for Mr. Fisk, and if his quest to rebuild his criminal empire were the main thrust of the book, it might not have much to offer readers. Fortunately, there’s more to the equation than that.

Kingpin #1 immediately shows that while this is a comic about the Kingpin, Fisk himself isn’t necessarily the main protagonist. That honor instead falls to Sarah Dewey, a down-on-her luck reporter who’s approached to pen Fisk’s authorized biography. That invites all sorts of questions about Fisk’s true motives and whether Dewey can associate with a known crime lord without sacrificing her already tarnished soul in the process. Thus begins an intriguing dynamic as the two characters slowly warm to each other and Fisk begins opening up on his troubled background.

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Justice League of America: Rebirth #1 Review

This issue marks at least the fifth time since 2011 that I find myself reviewing a comic titled “Justice League #1” or “Justice League of America #1.” This venerable team reinvents itself more often than Arby’s finds new marketing slogans. But that fact doesn’t diminish the appeal of this newest incarnation of the JLA. Between the intriguing cast, the promising creative team and the simple fact that DC’s other current Justice League comic comes up lacking in some areas, there’s a great need for a second and more groundbreaking JLA book. Despite a disappointingly formulaic start, there’s every hope that Justice League of America will fill an important niche in the DC Rebirth lineup.

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5 REASONS WHY SOCIAL MEDIA MANAGEMENT IS A MUST FOR VIDEO GAME DEVELOPERS

social media manager
Game Developer

 

 

Gaming has evolved over the years. Gaming is no longer a solitary endeavor for people who were mostly considered lazy. It is now a multi-billion dollar industry that generates billions in revenue for the giants in the gaming industry. In 2013, according to statistics, video games generated revenue to the tune of 10 billion for Microsoft and 7 billion for Sony.

An even more interesting trend is the rise in indie video game developers and their considerable success.A passionate gamer and developer no longer need to work for the giants in the industry. Instead, they simply develop the game at the comfort of their home and upload the game onto the online stores.

One important thing that all video game developers have in common is their reliance on social media for the success of their games. Why is this so?

Importance of social media to video game developers

1. Feedback

Feedback from the masses gives a developer the chance to fix bugs fast in addition to utilizing the opinions offered to improve a game.

2. Keeps people talking

How does a developer determine if their game is a hit? The reviews by both players and non-players, the number of downloads and especially the buzz on social media.

Hashtags, retweets, vlogs among other social media tools keep people talking about the game. The more they talk, the greater the game’s exposure. The greater the exposure, the higher the chances of success.

3. Platform for connecting with customers

Any business and not just video game developers will always do better if they can connect with their customers on a personal level. Whenever a customer feels appreciated, they are bound to follow the product religiously.

Considering how important social media is to game developers as established above, it follows that video game developers will need a social media management service to deal with the different social media needs.

Why a social media management service?

1. The internet is extensive and social media platforms immeasurable. One person is not capable of keeping up with all of them. There is, therefore, need to hire a social media manager with required resources and whose main job is to do this.

A good example of the need for social media management is the case of Dong Nguyen, the flappy bird game developer. He ended up removing his game from the stores which at the time had over 50 million downloads because he could not cope with the social media buzz and the backlash that came with it.

If he had a social media management service, his game would probably still be in circulation.

2. Social media marketing requires marketing skills. A game developer is normally a tech guru with no marketing skills. A social media manager has the required skills.

3. There is a certain kind of temperament required for social media marketing. One has to be a people person, friendly yet a bit detached to avoid sagas like Twitter wars. A social media manager is bound to have this temperament.

4. Social media management maintains high-quality information and content in all social media platforms associated with the said video game developer. Also, they continually give a quality update.

5. A social media manager has only that one job hence guaranteed quality networking that will lead to high level of exposure.

The need for a social media management service for game developers cannot be emphasised enough. It is the difference between a game soaring or flopping.

My Life as a Zucchini Review

This is an advance review. My Life as a Zucchini opens stateside February 24th.

There is a simple beauty to the imagery in My Life as a Zucchini, the Oscar-nominated animated feature. It is, however, a simplicity that is used to serve up a tale of love and loss and family, which is all rather more complicated stuff. Directed by Claude Barras, the Swiss, French-language release is now being distributed in the U.S. in English as well (this review is based on that English-language version).

My Life as a Zucchini clocks in at 67 minutes, putting it on the more brief side of feature-length fare, but each and every one of those 67 minutes is fully devoted to getting the story and emotion across, and the movie does so with nothing short of excellence. As it is important, it must also be stated at this point that the movie is not about a zucchini but rather Zucchini. That is, Zucchini is the nickname of the main character (voiced by Erick Abbate).

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The LEGO Batman Movie Review

Watching The LEGO Batman Movie feels like dumping a bag of Dark Knight-flavoured sherbet directly onto your brain. Within the opening ten minutes, Batman faces and foils almost every villain you could possibly name – and more than a few you probably couldn’t – in a spectacular and thrilling action sequence that rivals any found in the live-action Batman movies in terms of sheer excitement and scale.

With Gotham’s worst incarcerated in Arkham Asylum – yet again – Batman retires to Wayne Manor where he microwaves a simple lobster thermidor for one. (Incidentally, watching Batman use a microwave is very funny.) Will Arnett’s Batman is probably the loneliest version of the character to date. This is played for laughs, of course, with Bruce struggling to go out in public without the cowl, but it’s also unexpectedly moving. We see Bruce rattling around his ancestral home, watching romantic comedies, messing about with HDMI feeds, and practicing rad guitar solos alone. There’s something genuinely melancholic about watching the Dark Knight eating a ready meal.

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